WILDAID Launches Campaign to End Wildlife Consumption in Vietnam

To emphasize and warn of the dangers of wildlife consumption to public health, WildAid and CHANGE launched The Host campaign, an innovative effort featuring MC/Journalist Trac Thuy Mieu and MC Phan Anh, among others.The four campaign videos urge the public to stop consuming wildlife in order to help prevent similar pandemics in the future. They highlight the public health hazards associated with the wildlife trade that supplies consumers and specialty restaurants, as many species can carry pathogens which pose a danger to humans when transmission occurs. In a recent study by the Wildlife Conservation Society, coronavirus prevalence rates and risk of infection in field rats sold into the wildlife trade in Vietnam increased from 20% to 55% as the rats became increasingly stressed as they moved through the supply chain from initial seller to market to restaurant.

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