Across WildAid’s Africa program focus countries, we
have seen relatively little in the media that clearly makes the link
between the COVID-19 pandemic and wildlife or explains
zoonotic diseases and how they can be prevented. Furthermore, there has
been little to nothing targeted specifically at everyday African audiences. WildAid
is releasing a new animation in six widely-spoken languages aimed at
filling this gap. The cartoon, made by Kenyan animator Mark Kinuthia,
follows the journey of Oringo, who, after
cutting down a tree with a chainsaw, learns how his actions could cause
the next pandemic. Throughout the two-minute piece, viewers are
reminded of the many benefits that wild animals bring humans,
taking care not to create or reinforce negative associations between
wildlife and disease. The underlying message is that all life systems on
earth are connected; if one is damaged or destroyed, all creatures – including us – suffer. It is up to all of us to do our part to prevent this.
More info at https://bit.ly/39sNItN